Dei imago Logo

I have finally finished and perfected a logo for my budding freelance gigs. At the help and guidance of my professor Pat Vining I have applied a visual system I constructed from my theological mentor Tom Haralson. Look at the logo below and click it to see a larger version.



Dei imago is Latin for God's image. I am created in the image of God, along with every other human. I am a little creator. The imago is lowercased becaused I, God's creation, am the smaller. The lowercase i at the end of Dei and at the beginning of imago reach towards each other, a visual nod to Michaelangelo's Creation of Adam. Notice too how the i's are the same size, for the self-emptying of Christ to be incarnated as a human, His creation. Also, the i's are reaching out to each other to symbolize my belief in Christ and Christ's effort to redeem me. I have also attempted to honor Swiss typography, elegant and formal in its simplicity. The colors, red, black, and white, are classical colors for early texts, because these colors have equal contrast to each other. Oh, yeah, and also, in a theological visual pun, notice how my logo is the text!